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Seth Godin’s Freelancer Course

May 29, 2020

Seth Godin

Become Remarkable, Find Better Clients, and Do Work That Matters

Whether you’re currently freelancing full-time or you’re stuck in a job that you want to get out of, Seth shows you what it takes to be an accomplished freelancer — or, as he calls it, “a warrior without a king.”

Seth Godin’s Freelancer Course Content

The course is in fifteen sections and includes the following topics:

Section 1: How to move up

  • Why be a freelancer; A warrior without a king
  • Moving up the ladder; 5 kinds of freelancing

Section 2: Building assets

  • Different forms of merit
  • 10 things you deliver to your client
  • Building your assets

Section 3: Managing clients

  • Choose your customers; Firing a client; Questions to ask a new client
  • How to increase demand
  • When a client disagrees with your vision

Section 4: Strategies you choose

  • Right place right time; Get subscribers
  • Building a name as a new freelancer

Section 5: Storytelling

  • The 4 principles of storytelling
  • Importance of a contract; When a client has a budget

Section 6: Scarcity, value and your choice

  • Choose the right business; Local expert vs. wider reach
  • Product adoption lifecycle; Different ways to go to market

Section 7: Pricing

  • What your craft is worth
  • Working for free; Working for exposure

Section 8: Unique voice

  • Stories of family fame; Your brand is human
  • Finding your edge; Making a living as a fiction writer

Section 9: Reputation

  • The testimonial book; It costs too much to shop around
  • SEO of a kingdom of one; Competing with cheap labor

Section 10: Promotion

  • Promotional choices; Stepping out of your invisibility
  • (Don’t) become an insider; Taking the leap as a strategy

Section 11: Organize and connect

  • Defining communities
  • 500 disconnected people

Section 12: Leverage content

  • Your own publishing platform; Leveraging content
  • Organize your competitors; Opportunities to consider

Section 13: Sell and promote

  • The fear of buying; The obligating question
  • Positioning; Patience and choosing your industry
  • Pricing and coupons; Displaying prices on a website

Section 14: Going to market

  1. Be the impresario; Overspecialize
  2. Go outside the system; Get ‘famous’

Section 15: Turn pro

  • Making time; Consistently generating qualified leads
  • Financial hygiene; Be smart; Words in -ent; Make a timeline

Summary of Main Course Features

  • Instructor: Seth Godin
  • Lectures: 88
  • On-demand video: 4.5 hours
  • Downloadable Resources: 14
  • Skill level: All levels
  • Includes:
    • Full lifetime access
    • Access on mobile and TV
    • Certificate of Completion

Click the link below for details of any special offers on this course:

Visit Course Page

 

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Filed Under: Business, Business Management, Entrepreneurship, Small Business Tagged With: Business & Management, Entrepreneurship, Freelancer, Small Business

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