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Introduction to Bing Ads – Free Course

February 5, 2017

In the Alison free online “Introduction to Bing Ads” course, you will learn about Bing Ads and how they can benefit your business. The course will also look at the different factors which influence how successful a Bing ad is, and the financial aspects associated with it.

This course will be of interest to anyone who wishes to learn more about Bing Ads in order to improve their website’s performance and increase their profit. It will also be of interest to anyone looking to increase their knowledge of how search engine advertisements work.

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Introduction to Bing Ads Course Contents

Bing AdsThe course will introduce you to the basics of Bing and Bing Ads, the importance of keywords, how to organize campaigns, how to effectively compile a keyword list, and more. The course includes the following topics:

  • The concept of Bing Ads.
  • Important factors impacting the optimization of Bing Ads.
  • Bing Ads campaigns.
  • Features of Bing Ads.
  • The importance of keywords.
  • How to write an effective ad.
  • How to effectively target audiences.
  • How to manage budgets on Bing Ads.

Summary of Main Course Features

  • Duration: 2-3 Hours
  • Publisher: Channel 9
  • Assessments: Yes
  • Certification: Yes
  • Minimum Grade/Class Level: Third Level

Price: Free

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Filed Under: Marketing, Web Tagged With: Bing Ads, Keywords, Optimization, target audiences

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This site provides information on self-paced and tutor-led online short courses - some of them are free, some are on special offer, and all are excellent value. Use the Search Box, the Main Topics drop-down box, or the Tag Page to find courses that interest you.

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