You have created a brilliant product, now what? Growth hacking is a marketing technique developed by technology startups which uses creativity, analytical thinking, and social metrics to sell products and gain exposure. It can be seen as part of the online marketing ecosystem, as in many cases growth hackers are using techniques such as search engine optimization, website … [Read more...]
Archives for May 2015
LEGO Serious Play – An Introduction (Videos)
1: LEGO Serious Play (LSP) Methodology Lego Serious Play (LSP) is a technique that uses Lego blocks in directed exercises to build structures that metaphorically represent business and brand architecture models. Based on extensive research in organizational development, psychology, and learning techniques—LSP uses the context of "play" to enable executives, managers, and … [Read more...]
